Combining analytics, cloud and mobile, organizations gain competitive advantage by delivering an excellent customer experience.
Mobility provides accuracy, precision and speed into customer-facing processes.
Using mobile-based Customer Relationship Management (CRM), warranty management, service and spare parts procurement strategies, small and mid-sized organizations can level the playing field with the big boys. What smaller competitors lack in breadth they can make up for in speed and responsiveness.
Gartner’s IT Market Clock for Enterprise Mobility, 2012 captures how mobility is changing the nature of competition.